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July 19, 2005

Fast Company Editor Jumped Ship

Editor in Chief John Byrne fled Fast Company for the same job at Business Week. To be fair, Byrne spent 18 yrs at BW before takin on the top dog job at FC.

Recently, Byrne sold the editorial merits of FC to its new owner, Joe Mansueto, the founder and CEO of Morningstar.

Mr. Byrne recalled that when Gruner & Jahr decided to sell Fast Company, he was the point of contact between Mr. Mansueto and some of the investment bankers in the deal. "I sold him on the value of Fast Company," he said. He added that every other bidder had planned to shut down the magazine.
I find it fascinating that the best written business magazine is so close to shutting its doors. I feel this must be a combination of poor advertiser response to its cutting edge content and lack of support from the higher-ups. (It never helps when your parent company runs away from the U.S. print industry.)

More info:
"BusinessWeek Hires an Editor Away From Fast Company,"
by Geraldine Fabrikant in today's NYT

Posted by cj at July 19, 2005 11:53 AM

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